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Love the wind after 80 Personalized Custom Furniture multiple constraints and eventually into the mainstream



After 80 generations demonstrated the character, when they become the mainstream of consumer groups at home, a breath of fresh air swept through the whole personality of the domestic industry. Modern Classic Furniture Eames Office Furniture Eames Office Chair Egg Chair Swan Chair Barcelona Chair Ball Chair Eames Lounge Chair Panton Chair Knoll Sofa Chaise Lounge Chair Womb Chair Isamu Noguchi Coffee Table Tulip Chair Brno Flat Chair Eileen Gray Daybed Barcelona Daybed Barcelona Bench Bocca sofa Isamu Noguchi Freeform Sofa Le Corbusier Sofa LC3 Le Corbusier Sofa LC2 Marshmallow Style sofa Kubus Sofa Le Corbusier Petite Corner Sectional Anonimo Chesterfield Sofa Le Corbusier Petite Chaise Sectionl Knoll Grande Corner Sectional Sofa Ox chair Wegner Shell chair Charles Rennie Mackintosh Hillhouse Chair Rohe Chaise Longue Eero Aarnio Pony Chair Eames La Chaise Bubble Chair Tomato chair Focus 2 Chair Eileen Gray Bibendum Chair Corona chair PK22 PK20 Basculant Chair LC1 Heart Shaped Cone Chair Vitra Verner Panton Cone Chair Rocking Chair Garden Egg Chair Wassily Chair Coconut Chair Eames Molded Lounge Chair Eames plywood lounge chair Saarinen Ring Executive Chair Saarinen Executive Chair Egg ball chair Hanging Eero Aarnio Eye Ball Chair Half Dome Chair Danish Wegner Wooden Chair Acrylic Hanging Eye Ball Chair Redesign Bubble Chair Egg Shape Acrylics Chair Fiberglass Armchair Pastil Chair Thomas Chair Costes Chair Pratflall Chair Cup Lounge Chair Vanity Fair Chair Barrel Chair Ant Chair Seven Series Chair Eames Molded Dining Chair Eames Plastic Chair Bucket Chair Tulip Arm Chair Eames plywood dining chair Eames Side Chair Eero Aarnio Arm Chair Eero Aarnio Cup Chair Juliana Armchair Saal Dining Chair Wishbone Chair(Y Chair) Bucket Chair LC7 Eames Round Table Eames Conference Table Danish office chair Charles And Ray Eames Office Chair Eames Management Lounge Chair Eames Aluminum Executive Lounge Chair Eames High Back Mesh Office Chair Eames Soft Pad Group Side Chair Eames Softpad High Back Office Chair Eames Style Aluminum Office Chair Eames Low Back Aluminum Office Chair-Mesh Eames Group Aluminum Management Chair Eames Aluminum Group Side Chair Eames Mesh Low Back Office Chair Eames Low Back Softpad Chair Eames Aluminum Office Chair Eames Meeting Table Parabel Table Noguchi Dining Table Le corbusier table LC6 Super-circular Table Saarinen tulip oval dining table Tuplip Table Oval Tuplip Table Fritzhansen PK61 Glass Table Marcel Breuer Laccio Table Set Barcelona Coffee Table.

In this context, custom furniture quickly Selling Well, demand is also swelling. According to related statistics, in the short term, custom furniture, furniture market, already occupied the entire 10% share of the huge development prospects. When custom furniture furniture industry experienced a strong shock will happen to change? Most respected custom furniture can board the mainstream of the throne?

After 80 individual wind blowing mad love

It is understood that many of the original furniture manufacturers only do standardized products, the demand has been spotted and started or ready to start doing custom furniture. Reporter in a custom furniture factory is designed to meet a pair of TV cabinet, coffee table and clothes after the prospective husband and wife 80. "The furniture store where style is very beautiful, but may not be suitable for my home, and always buy a similar product, can not be hundred percent satisfied my mind, especially when we are such a small apartment, targeted design can make home more functions are incorporated. "

The so-called custom, furniture companies on the basis of mass production, custom furniture will effect each and every consumer who is treated as a separate segment of the market, consumers according to their requirements to design like furniture, enterprises according to the Consumer design requirements to create the personal and exclusive furniture.

Both sides win-win situation can be described as Yijianshuangdiao

After the birth of custom furniture, so there is no ax to grind and no reason. Throughout the industry, custom furniture can be win-win for consumers and business results is a .

On consumers, "custom" word by definition, can meet different consumers with different individual needs furniture, designer furniture, consumers can become one, whether it is size, function or style can be marked on the individual of the label. In addition, the traditional marketing model, the furniture industry to dominate the market, often through advertising, sales promotion, store building approach to drive sales, higher costs, most of them end up sharing the cost to consumers. Marketing tailored to manufacturers selling directly to consumers to reduce the links, but also reduce various expenses, reduce costs, consumers will benefit.

For merchants, a good route to go custom inventory backlog problem solved, once the market suffered a slight mishap, the product of mass production of similar businesses must face the plight of poor sales or backlog, resulting in waste of resources. At this time, customized marketing, production orders based on the consumer, almost no inventory, speed up cash flow.

For the industry, many of the traditional marketing mode, designer furniture business behind closed doors, but based on simple market research for product development, designed furniture great limitations, it is difficult to meet the needs of the public. In the custom marketing, designers have many opportunities to communicate face to face with consumers, it is easy to understand consumer demand, and thus can develop products closer to consumer demand. ,
2010-7-1