Lack of furniture design talent to lead the industry in Shenzhen City of Design Innovation

Some people say that Shenzhen is a cultural desert. Compared to Beijing, Shanghai and Shenzhen is not a long culture of precipitation and do not have the capital or financial center advantage of favorable policies, then why all of China's furniture design power "get together" Shenzhen it? Comes to design, to have talked about China's cultural industry, is well known to the four major cities, north of Guangzhou-Shenzhen, Beijing, Shanghai's cultural industry is a relatively prosperous, although the design capital of Shenzhen, has a strong innovation capacity: for example, the animation industry in Shenzhen, the Internet industries, but because of the lack of cultural accumulation of Shenzhen, it has a very strong culture of Shenzhen, the "grassroots" character. But it was precisely because of this close to the grassroots of civilians, decided to design more in Shenzhen to a good "landing", but also more likely to achieve its commercial value. Shenzhen Furniture Design also have such characteristics, while the furniture industry's production company decided to pay more attention to the design of the commercial value, so the Shenzhen furniture design can be widely recognized.

Talking about the location, the field of furniture design in Shenzhen, the phrase referred to large again saying: "The world of Chinese furniture, Chinese furniture was Shenzhen." Indeed, the Shenzhen furniture can be said to be the birthplace of modern Chinese furniture, is the starting the earliest and most influential furniture producing areas, and this "proximity and easier," the geographical advantage, creating a professional furniture design in China in Shenzhen, and development in Shenzhen, get together in Shenzhen.

Look at people. Shenzhen Furniture Design familiar people know that Shenzhen has a few good designers in Shenzhen Furniture Design Committee, the past few years, the organization through the exhibition, forums, seminars and other various forms of Chinese furniture industry to make outstanding contributions. Despite their business in the market and the existence of more or less emphasis on cooperation and conflict, but this does not affect the overall design of the circle of Shenzhen that harmony and open atmosphere; 2010, several in Longgang rising star in the furniture design also set up 518 blog, not only with the office, but also with an open mind hard work together for the furniture industry. The whole field of furniture design in Shenzhen have each other not only not an enemy, but more like a sympathetic partner harmonious atmosphere. Perhaps this is and it, ask, get the weather, geography, and how can you not achieve something brilliant?

Breakthrough in Shenzhen

Modern Sofas Le Corbusier LC2 Sofa Knoll Sofa Le Corbusier LC3 Sofa Barcelona Daybed Kubus Sofa Barcelona Bench Marshmallow sofa Knoll Corner Sofa Le Corbusier LC3 2 Seater Sofa Le Corbusier LC2 2 Seater Sofa Bocca sofa Le Corbusier LC3 3 Seater Sofa Eileen Gray Daybed Le Corbusier Grande Corner Sectional Isamu Noguchi Freeform Sofa Knoll 3 Seater Sofa Le Corbusier Petite Corner Sectional Anonimo Chesterfield Sofa Le Corbusier Petite Chaise Sectional Knoll 2 Seater Sofa Hans J Wegner Style GE 290 3 Seat Sofa Le Corbusier LC2 3 Seater Sofa Hans J Wegner Style GE 290 2 Seat Sofa Lounge Chairs Egg Chair Swan Chair Barcelona Chair Ball Chair Eames Lounge Chair Bubble Chair Panton Chair Corona chair Chaise Lounge Chair Womb Chair Basculant Chair LC1 Eames La Chaise Wassily Chair Ovalia Egg Chair Pratfall Chair Hans J Wegner Style GE 290 Chair Eames Rocking Armchair Ox chair Wegner Shell chair Charles Rennie Mackintosh Hillhouse Chair Rohe Chaise Longue Eero Aarnio Pony Chair Tomato chair Focus 2 Chair Eileen Gray Bibendum Chair PK22 PK20 Heart Cone Chair Verner Panton Cone Chair Garden Egg Chair Coconut Chair Eames Molded Lounge Chair Eames plywood lounge chair Saarinen Ring Executive Chair Saarinen Executive Chair Egg ball chair Hanging Eero Aarnio Eye Ball Chair Half Dome Chair Acrylic Hanging Eye Ball Chair Redesign Bubble Chair Egg Shape Acrylics Chair Fiberglass Armchair Pastil Chair Thomas Chair Pratflall Chair Cup Lounge Chair Vanity Fair Chair Dining Chairs Tulip Chair Eames Side Chair Tulip Armchair Eames plywood dining chair Brno Flat Chair Nimitz Side Chair Armstol the chair Costes Chair Eames Molded Plastic Armchair Barrel Chair Ant Chair Seven Series Chair Eames Molded Dining Chair Eames Plastic Chair Tulip Arm Chair Eero Aarnio Arm Chair Eero Aarnio Cup Chair Juliana Armchair Saal Dining Chair Wishbone Chair(Y Chair) Bucket Chair LC7 Office Furniture Eames Office Furniture Eames Office Chair Eames Aluminum Office Chair Eames Low Back Softpad Chair Eames Style Aluminum Office Chair Eames Softpad High Back Office Chair Charles And Ray Eames Office Chair Eames High Back Mesh Office Chair Eames Low Back Aluminum Office Chair-Mesh Eames Management Lounge Chair Eames Aluminum Executive Lounge Chair Eames Soft Pad Group Side Chair Eames Group Aluminum Management Chair Eames Aluminum Group Side Chair Eames Mesh Low Back Office Chair Meda office chair Eames Conference Table Eames Meeting Table Eames Round Table Modern Tables Isamu Noguchi Coffee Table Tulip Table Saarinen tulip oval dining table Eileen Gray End Table Barcelona Coffee Table Eames Wire Base Table Eames Elliptical Table Arne Jacobsen Coffee Table Parabel Table Noguchi Dining Table Le corbusier table LC6 Super-circular Table Oval Tuplip Table Fritzhansen PK61 Glass Table Marcel Breuer Laccio Table Set Le corbusier Coffee Table LC10 Eames Plywood Coffee Table

For differentiation - this phrase has some people doing business or seeking to do business as a breakthrough design company is also facing such problems. How to scratch, so that their counterparts in the industry with other design companies do not have a unique core competence? How to enhance such competitiveness, and how not to become very difficult to imitate or surpass a differential advantage? Thinking is not only a problem of corporate leaders, designers are also the goal of this quest.

It is reported that Shenzhen, the company faced many of the design is no longer the largest market in Guangdong, and the Shenzhen, Dongguan and Shunde furniture industry, the Shenzhen design company is relatively familiar, whether it is business or design side is clearly understanding of each other, relative to foreign enterprises, a better understanding of Guangdong enterprises as furniture business, at what stage in the design of how the power should be sought, should match what the design companies, design companies and more understand what kind of strength and philosophy of the company is your target customer is able to cooperate with the sparks of the partners, because companies are reluctant to any design work is not successful at the expense of their own brand.

Of course, with the growth of the Shenzhen design company size, capacity enhancement, experience the rich, while neighboring Shenzhen, the "nearest industry" can not meet the design requirements of the company, the outward expansion of the initiative will become imperative. Despite the current market is excellent, but the saying goes: "people must have worried long and short term." Competition in the future is equally obvious, then how have their own unique strengths to cope with competitive tool for the future.

Surgery industry specializing in the field of furniture design in Shenzhen only in accordance with the design attributes or product types to divide, but not the so-called leader, did not form their own unique style, or some features can not be imitated and beyond. Faced with broad market space, the Shenzhen design and no pride, but more of a difference between thinking about how to get out of the road, so as to better serve the Chinese furniture industry.

2011-6-8